To future proof the success of New Zealand’s automotive workforce, this strategy has been developed to provide a framework for the automotive industry to plan its workforce development priorities over the next 5-10 years. This strategy describes the automotive industry’s operational context by highlighting factors that will continue to influence the current and future shape of the automotive industry. The strategy presents a number of goals underpinned by aspirational strategies. These aim to support the skill development priorities over the next 5-10 years and will: (1) promote career pathways that encourage participation and retention in the automotive industry; (2) attract a sufficient supply of talent to meet industry requirements; (3) build on existing skill-sets to enhance management and leadership within industry; (4) support skill development necessary to meet future technological requirements; and (5) support skills utilisation in a workplace setting. This strategy has been endorsed by automotive industry associations.